Coverart for item
The Resource Managing with dual strategies : mastering the present, preempting the future, Derek F. Abell

Managing with dual strategies : mastering the present, preempting the future, Derek F. Abell

Label
Managing with dual strategies : mastering the present, preempting the future
Title
Managing with dual strategies
Title remainder
mastering the present, preempting the future
Statement of responsibility
Derek F. Abell
Creator
Subject
Language
eng
Summary
Internationally renowned for his pioneering work on strategic market planning, Abell once again breaks sharply with conventional wisdom to demonstrate how a company can develop analytic marketing modes for the present and, even more important, for the future--and he tells how to get there
Cataloging source
DLC
http://library.link/vocab/creatorDate
1938-
http://library.link/vocab/creatorName
Abell, Derek F.
Illustrations
illustrations
Index
index present
LC call number
HD30.28
LC item number
.A243 1993
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Strategic planning
  • Management
  • Marketing
  • Organizational effectiveness
Label
Managing with dual strategies : mastering the present, preempting the future, Derek F. Abell
Instantiates
Publication
Copyright
Bibliography note
Includes bibliographical references (pages 281-286) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
  • Perspectives on today and tommorow
  • Dual strategies
  • New ways to manage
Control code
27973581
Dimensions
24 cm
Extent
xi, 292 pages
Isbn
9780029001455
Isbn Type
(hbk.)
Lccn
93008016
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations
Label
Managing with dual strategies : mastering the present, preempting the future, Derek F. Abell
Publication
Copyright
Bibliography note
Includes bibliographical references (pages 281-286) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
  • Perspectives on today and tommorow
  • Dual strategies
  • New ways to manage
Control code
27973581
Dimensions
24 cm
Extent
xi, 292 pages
Isbn
9780029001455
Isbn Type
(hbk.)
Lccn
93008016
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations

Library Locations

  • Center Campus: C-BuildingBorrow it
    44575 Garfield Road, Clinton Township, MI, 48038, US
    42.624479 -82.953331
  • South Campus: J-BuildingBorrow it
    14500 E. 12 Mile Road, Warren, MI, 48088, US
    42.506951 -82.974649

Library Links

Processing Feedback ...